Tip from Gary Vaynerchuk: Why Numbers Don’t Matter! [video]

Are you obsessing with your number of Facebook Likes, Twitter followers or Klout score? Perhaps you’re focus should be on a more important factor…quality! However big or small, the quality of your friends, connections and followers is what matters. The ones that will be advocates for your content and your brand are the ones you should…

Engage Customers Online: Tips from Guy Kawasaki

Guy Kawasaki author of Enchantment: Art of Getting People to Do What You Want (Amazon affiliated link) is dicussing  three of the most important tips to help you engage your customers online. 1. Engage Fast You should always try to respond to emails, blog comments or comments on other social media platforms within 24 to 48…

The best travel apps for a vacation or road trip

This week is all about vacations! Perhaps you’ve read my previous post about taking time off when you’re self-employed. Now that summer is here, take advantage of the nice weather to renew yourself and plan some well deserved time off. Here’s Carley Knobloch from Digitwirl reviewing a few travel apps you can use on your…

Take Time Off…Your Clients Won’t Hate You!

When you run your own business, you’re on 7 days per week 365 days/year! There are no sick days or paid time off.  There’s always something to do- marketing, accounting, prospecting, meetings, invoicing, administrative work, phone calls, emails, etc. Solopreneurs and other self-employed professionals are always struggling to take time off and the current economic…

Yapta to Track Flight Prices and Tell a Friend for a Chance to Win!

As you may have seen in previous posts, I’ve partnered up with my friend Carley Knobloch from Digitwirl to bring you some fun videos about technology tools and gadgets. As part of their Tell a Friend program this month, you could win one of two Tunes Tubes by telling your friends about Digitwirl! TunesTube is…

Do You Need Help with Your Real Estate Business?

I am pleased to announce new and specialised services for Real Estate Professionals.  VA Simple Services now has additional services for the overwhelmed and successful Real Estate Professional. After discussing with many people including my current clients in the real estate industry, it has come to my attention that many are in desperate need of…

Does Your Business Really Need a Twitter account?

Everywhere you look it seems that people are talking about Twitter. You might be curious to know if your business should also be on Twitter. 1. First ask yourself: WHY? Figure out what your goals and purpose are when using Twitter. Perhaps you want to use it for customer service, communication, increasing your online presence,…

Mobile Marketing: Ask Questions Before Jumping on the Bandwagon

This is a guest post by Sherry Nouraini from Captive Touch. Year 2011 has been named the year for mobile commerce and marketing.  If you are planning on jumping on the mobile bandwagon, take the time and answer these questions before you invest: 1. Do I know enough about the technology, tools and trends in mobile…

What the Heck is Klout [video]

If you’re using social media as a marketing strategy for your business, you might be wondering how to measure the success of your efforts. Klout scores is said to be a form of measurement of your online social influence using your Twitter, Facebook (your personal profile not your Business Page) and now LinkedIn accounts. There are…

Marketing Strategy: Try Vlogging

Companies that blog have 55% more website visitors and generate 88% more leads (B2C) per month than those who don’t (Hubspot). Vlogging, a form of blogging for which the medium is video is becoming an increasingly popular marketing strategy for businesses.Videos are more accessible and easier to create than ever. Using short videos for your blog…

Genevieve Lachance is a web marketing consultant who has a passion for social media and technology based in Montreal, Canada. Read More About Me »